📊
Understand
Uncover the insights that drive better decisions. Custom research to surface unmet patient needs, HCP behaviors, treatment journeys, and the clinical and competitive dynamics shaping care.
Trusted by leaders across life sciences, medtech, and digital health
“Third Space delivered clarity and confidence before we launched
our patient advisory board.”
“We relied on Third Space for every
concept test. Rigor and speed unmatched.”
“Our team loved how seamlessly research translated into
actionable design.”
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“Third Space delivered the data for a coherent policy
roadmap.”
“Every deliverable was easy to understand and defined what healthcare providers valued. Crisp and
strategic.”
Just because we work globally doesn't mean we have to act like it.
Our multilingual team delivers insights from across the world.
Our team of PhD-trained researchers bring expertise at industry speed
Research & Strategy Solutions
Comprehensive insights and evidence-backed solutions for healthcare & life sciences
Fresh data. Sharpened evidence. Research backed solutions to complex problems.
Our PhD-trained experts bring academic thinking at speed. From statistical real-world evidence to the nuances of qualitative feedback, we make it make sense.
What we do
🧪
Validate
Design products and experiences patients and providers actually want. Test concepts, messaging, pricing, and prototypes—apps, devices, therapies—with the right patients, caregivers, and HCPs before high-stakes investments.
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Strategize
Evidence for the next move. Integrate claims data and existing evidence with new primary research, market intelligence, and competitive analytics to deliver clear, defensible recommendations.
🚀
Execute
Research that doesn't end with a report. Translate findings into launch and go-to-market plans, patient segmentation, HCP engagement strategy, executive workshops, and implementation roadmaps.
Why Clients Choose Third Space
🔍
Bespoke by Design
Every engagement starts with a clinical or commercial question. Nothing is prebuilt—we design custom research programs around the decision at hand, combining patient journey mapping, voice-of-HCP research, claims analysis, and qualitative and quantitative methods.
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Every Voice, Every Data Source
No single dataset tells the whole patient story. We synthesize primary research with patients and caregivers, HCP interviews, real-world claims data, and market context into one coherent, evidence-based view.
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Translate Evidence into Strategy
We don't stop at insights. We build decision frameworks, size opportunities, and define commercial and clinical roadmaps that connect patient and HCP evidence directly to brand and business outcomes.
🎓
Deep Therapeutic & Methods Expertise
Every project is led by PhD-trained researchers with deep therapeutic area and mixed-methods expertise—no junior analysts, just true partnership and rigorous, defensible insight.
Case Studies
Real-world projects across research, strategy, and design.
Featured Case Studies
01.24.25
Remote Monitoring For Cardiac Care
We worked with our client to create a digital patient experience to track heart health using advanced digital tools and wearable technology.
12.04.24
Intelligent Guidance for Self-Injection
Prototype and UX refinement for a digital self-injection companion app using insights from real patients living with IBD.
10.18.24
Digital Health Claims & Billing
Structured scan of 25+ companies with claims analytics (10M+ lives) to define entry segment, positioning, and data-backed business case.
08.07.24
Patient Education Transformation
Plain-language education aligned with regulatory guidance and clinical reality.
01.24.25
National Survey of GLP-1 Users
Collecting nationwide insights from GLP-1 medication users to better understand their experiences, outcomes, and overall impact on health and lifestyle bringing insights to legislators and policy makers.
01.24.25
Designing to Diagnose Pediatric Sleep Apnea
Creating a practical pathway for a new tool in pediatric sleep-apnea testing outside the sleep clinic—grounded in real-world needs from families, providers, and payers.
Choose Impact
We drive real change in healthcare and life sciences — and nowhere else. Our PhD-trained team brings category depth, analytical rigor, and innovative research methods that elevate industry insights to a new level.
The right evidence. The right expertise.
Every project is led by specialists selected for the question at hand. Anthropologists study culture. Economists model markets. Psychologists explain behavior. Data scientists uncover patterns. Together, they generate insights that no single discipline could deliver alone.
What makes our work special?
🎓
Rigor
Research grounded in science.
Academic methods evolve quickly, but often remain within academia instead of reaching industry. Our PhD-trained team brings cutting-edge approaches to clients, continuously refreshing and elevating research practice.
📈
Impact
Drive more decisions with evidence.
We streamline the path from research to action, delivering clear, ROI-focused insights and practical recommendations that help organizations bring ideas to market with confidence.
🔄
Adaptability
Built around your business, not our process.
Expect bespoke research designed for every stage of growth. From startups to established industry leaders, we guide teams from early market exploration through commercialization and beyond.
Complex problems deserve exceptional teams.
We believe the strongest evidence emerge when experts from different disciplines work together. Third Space brings together researchers driven by curiosity, grounded in evidence, and focused on impact.
We challenge assumptions, embrace complexity and deliver on better decisions.
VIEW ROLESAt-a-glance
94%
of our clients partner with us again within 1 year
Our team of PhD-trained researchers bring expertise at industry speed
Case Study
Diagnosing pediatric sleep apnea at home
Creating a practical tool for pediatric sleep-apnea testing outside the clinic, grounded in real-world needs from families, providers, and payers.
What we heard
Stanford University's Fogarty Innovation Hub approached Third Space for support on voice-of-the-customer research and market landscape assessment, plus 3D concept testing for a new diagnostic device for pediatric sleep apnea.How we delivered
Our team conducted national in-home ethnographic research with parents and children, then built the reimbursement roadmap with payers and providers. Outputs included a product roadmap, customer journey map, and topline insights to guide go-to-market.
"For patients who are homeless or living in a hotel… As long as it's
simple, not a whole lot for parents to do… that would be good." —
Pediatric Primary Care Provider
Case Study
Digital Health Claims & Billing
Market scan & competitor exploration to define entry segment, positioning, and a data-backed business case.
What we heard
A venture-backed company exploring the market for digital health claims & billing needed to understand real-world evidence to validate opportunities to expand remote patient monitoring and capture wider healthcare provider audience for a new digital health solution. They needed a clear view of:- Key competitors and white space in billing + patient navigation
- Market pain points using quantitative evidence (e.g., denial rates)
- Strategic options for product positioning and entry
How we delivered
We ran a structured market scan of ~25 companies across RCM platforms, API players, patient-navigation tools, and next-gen billing startups—mapping integration depth, UX quality, and segment focus. In parallel we analyzed 10M+ de-identified commercial & CMS claims, quantified denial rates by payer/procedure/geo (12–18% first-pass denials; >50% preventable), and benchmarked capabilities.Outcome: Clear positioning, defined entry segment, and a business case to guide MVP development and partnerships.
Case Study
Reimagining Cardiac Education
Plain-language education aligned with regulatory guidance and clinic reality. Reaching older adults living with heart disease who require intensive moitoring.
What we heard
A global pharmaceutical company needed to develop a risk minimization program and materials that would resonate with healthcare providers and older adult patients living with and monitoring heart disease while meeting regulatory requirements. The challenge was creating educational materials that were both compliant and practical for real-world clinical settings.How we delivered
Our team conducted comprehensive stakeholder research with HCPs, patients, and regulatory experts to identify key barriers and opportunities. We developed plain-language educational materials, provider training modules, and patient-facing resources that integrated seamlessly into existing clinical workflows within the cardiac catheter lab. All materials were tested with target audiences and refined based on feedback.
"The materials felt like they were made for our practice—not just checking a regulatory box." — Primary Care
Physician
Case Study
National Survey of GLP-1 Users
Collecting comprehensive insights from individuals using GLP-1 medications to better understand their experiences, outcomes, and overall impact on health and lifestyle.
What we heard
As GLP-1 medications gained widespread adoption for weight management and diabetes treatment, there was limited real-world data on patient experiences, adherence patterns, and long-term outcomes. Stakeholders needed comprehensive insights to inform product development, patient support programs, and clinical guidance.How we delivered
We designed and executed a national survey reaching thousands of GLP-1 users across diverse demographics and geographic regions. Our research captured detailed information on treatment experiences, side effects, lifestyle changes, healthcare interactions, and satisfaction levels. Findings were synthesized into actionable insights with segmentation analysis to identify distinct user personas and their unique needs.
"This research gave us the patient voice we needed to reshape our support programs." — Digital Health Product
Manager
Case Study
Remote Monitoring for Cardiac Care
Transforming Remote Cardiac Monitoring into a Patient-Centered Digital Experience
What we heard
A global digital health company partnered with Third Space to redesign the patient experience for a legacy remote cardiac monitoring platform. While clinicians could access rich physiologic data, patients had little visibility into their own health information. The client needed to understand how to translate complex cardiac metrics into an opportunity for patients to engage long term with their health.How we delivered
Third Space conducted patient advisory boards, in-depth interviews, and journey mapping with cardiac monitoring patients and translated insights into patient-centered mobile application strategy, recommending intuitive data visualizations, personalized trend tracking, educational content, symptom logging, and behavioral engagement features. Deliverables included a patient experience roadmap, feature prioritization framework, UX recommendations, and commercialization strategy to support adoption and long-term engagement.
"I know the monitor is collecting all this information about my heart, but I never get to see any of
it. If I understood the numbers, it would feel more like I'm actually participating in my own care
instead of just wearing a device." — Remote Cardiac Monitoring Patient
Case Study
Guiding Self-injection for IBS
Prototype and UX refinement for a digital self-injection companion app using insights from real patients living with IBD.
What we heard
A global pharmaceutical company was developing a digital companion app to support patients self-administering a new biologic treatment. They needed to understand user needs, validate the UX, and ensure the app effectively minimized injection-related risks.How we delivered
Our team conducted extensive user research with IBD patients, gathering insights on injection challenges, workflow preferences, and support needs. We refined the app's interface through iterative testing, optimizing the step-by-step guidance, reminders, and educational content. The result was an intuitive companion app that improved injection confidence and adherence.
"The app makes me feel more confident about doing my injections correctly. It's like having a guide right
there with you." — IBD Patient
Get more with
Third Space.
Get more with Third Space.
Bespoke research. Grounded insights. Clear, actionable, market-defining strategy that moves healthcare and life sciences forward.
At every phase.
From early-stage startups to established industry leaders, we guide teams from product concept to commercial success. Whether you’re preparing for a raise, sizing your market, refining product experience, forging academic partnerships, or trying to reach the right patients and providers, we deliver clarity and confidence to grow.